Marketing strategist

Marketing & PR
Full Time
EUR 65k - EUR 68k Annually
Experienced
Closing date 31/01/2025
Published on 02/10/2024
Hybrid

Job Description

Overview

We are seeking a highly skilled and innovative marketing strategist to join our dynamic team. The ideal candidate will possess a deep understanding of market trends, consumer behavior, and effective marketing techniques to drive brand awareness and achieve business objectives.

Responsibilities:
- Develop and implement comprehensive marketing strategies that align with business goals and objectives.
- Conduct thorough market research and analysis to identify opportunities for growth and competitive advantages.
- Collaborate with cross-functional teams to create and execute integrated marketing campaigns across various channels.
- Monitor and analyze campaign performance metrics to optimize strategies and improve ROI.
- Manage the marketing budget, ensuring efficient allocation of resources to maximize impact.
- Stay updated on industry trends, emerging technologies, and best practices to inform strategic decisions.
- Build and maintain strong relationships with external partners, vendors, and stakeholders.
- Lead brainstorming sessions and creative discussions to generate innovative marketing ideas.
- Prepare detailed reports and presentations for senior management to communicate marketing performance and strategic recommendations.

Requirements:
- Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.
- Proven experience as a marketing strategist or in a similar role, with a strong portfolio of successful campaigns.
- Exceptional analytical skills with the ability to interpret data and make data-driven decisions.
- Strong understanding of digital marketing, social media, content marketing, and SEO/SEM.
- Excellent communication and interpersonal skills, with the ability to work collaboratively in a team environment.
- Creative thinker with a passion for innovation and a proactive approach to problem-solving.
- Proficiency in marketing software and tools, including CRM systems, analytics platforms, and project management tools.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.

Requirements
  • Strategically plan campaigns to match current trends

  • Implement new strategies

Education and Experience
  • Bachelors in communications

  • Bachelors in commerce

Benefits
  • Health insurance

  • Company car

Languages
  • English

  • Spanish

  • Maltese